About REI Social Machine

Built by operators, for operators.

Marketing for real estate investors got harder, not easier. Algorithms reward consistency a small operator can't sustain. We built the system to fix that for ourselves first, then opened it up.

Origin

We were the first client.

DGI's founder was running real estate acquisitions and watching every social media play fail the same way. Hire a marketer, three months of inconsistent posts, ghosted, repeat. We built the system internally first. It worked. So we productized it.

Belief

Consistency beats clever.

The investor who posts five mediocre pieces a day for 90 days will outperform the one who posts three brilliant pieces a month. The bottleneck for most operators isn't ideas. It's production capacity.

Approach

AI as employee, not magic.

We don't pretend a model writes everything for you. We treat AI like a junior team member: brief it, let it draft, review the work. The product is the workflow, not the model.

Promise

We don't oversell. We deliver.

90% delivery SLA. Pro-rated credit if we miss. 90-day minimum so the system has time to learn your tone, then month-to-month. No long contracts, no renewal traps, no surprise fees.

The team

Lean, deliberate, hands-on.

A small operator team building both Deal Genius Investments and REI Social Machine. AI handles execution at scale. Humans handle judgment.

A DGI product

REI Social Machine is built by Deal Genius Investments.

DGI builds AI-first systems for real estate businesses. REI Social Machine is the social-media layer of that stack, productized for any cash buyer, wholesaler, or REI operator who wants their feed to run without them.

Want to see what we'd build for you?

20 minutes, no pitch deck. We show the dashboard, walk through the 7-step onboarding, and generate one piece live.